Rhetoric Ethos Pathos Logos Kairos. Aristotle ties kairos to these concepts claiming that there are times in each rhetorical situation when you need to use one device over another. The term comes from the greek for right time opportunity or season modern greek also defines kairos as weather a kairos appeal depends a great deal on knowing which way the wind blows. In ancient greece these terms corresponded with basic components that all rhetorical situations have.
Kairos is a rhetorical strategy that considers the timeliness of an argument or message and its place in the zeitgeist. The philosopher aristotle called these concepts logos ethos pathos telos and kairos also known as text author audience purposes and setting. Many people have heard of the rhetorical concepts of logos ethos and pathos even if they do not necessarily know what they fully mean. The modes of persuasion often referred to as ethical strategies or rhetorical appeals are devices in rhetoric that classify the speaker s appeal to the audience.
These three terms along with kairos and telos were used by aristotle to help explain how rhetoric functions.
However kairos was particularly interesting to the sophists a group of intellectuals who made their living teaching a variety of subjects. Many people have heard of the rhetorical concepts of logos ethos and pathos even if they do not necessarily know what they fully mean. The modes of persuasion often referred to as ethical strategies or rhetorical appeals are devices in rhetoric that classify the speaker s appeal to the audience. The philosopher aristotle called these concepts logos ethos pathos telos and kairos also known as text author audience purposes and setting. However kairos was particularly interesting to the sophists a group of intellectuals who made their living teaching a variety of subjects.
Rhetoric Ethos Pathos Logos Kairos. In ancient greece these terms corresponded with basic components that all rhetorical situations have. Aristotle s rhetoric describes the modes of persuasion as thus.